Privacy policy
Our Commitment to Data Integrity
This Privacy Policy explains how Minimal Aura intentionally collects, uses, safeguards, and discloses Your information when You access or make a purchase through our website. By using our Service, You agree to the collection and use of information in accordance with this policy.
1. Definitions and Interpretation
For the purposes of this Privacy Policy, the following definitions apply. “You” or “Your” refers to the individual accessing or using our Service, whether as a visitor or customer. “The Company,” “We,” “Us,” or “Our” refers to Minimal Aura. “Service” refers to our website located at www.minimalaura.store. “Personal Data” means any information that can identify an individual, such as name, address, email, or phone number. “Device” refers to any electronic device used to access the Service, including a computer, mobile phone, or tablet. “Usage Data” refers to information collected automatically through interaction with the Service, such as IP address, browser type, and pages visited. “Service Providers” are third-party entities that process data on our behalf to facilitate the Service, including payment gateways, Shopify, and shipping partners. “Cookies” are small data files placed on Your Device to enhance functionality and user experience. “Our Region” refers to Pakistan.
2. Collection of Your Personal Data
We collect Personal Data to efficiently process orders, provide customer support, and enhance Your shopping experience.
When You voluntarily provide information through the Service, such as placing an order or contacting us, we may collect Your full name, email address, phone number, billing and shipping address, and payment-related confirmation details. All payments are processed securely through authorized third-party payment gateways, and we do not store or have access to Your card or banking details.
Usage Data is collected automatically when You interact with the Service. This may include Your Device’s IP address, browser type and version, pages visited, time spent on pages, and diagnostic data. When accessing the Service through a mobile device, additional data such as mobile operating system and browser type may be collected.
3. Cookies and Tracking Technologies
We use Cookies and similar tracking technologies to operate and improve the Service. Cookies help us understand user behavior, maintain secure sessions, and remember preferences.
Essential Cookies are required for core website functionality such as shopping cart management and secure checkout. Consent Cookies store Your preference regarding Cookie usage. Functionality Cookies allow us to remember Your preferences, such as language or login details, to improve user experience. You may choose to disable Cookies through Your browser settings; however, doing so may affect certain features of the Service.
4. Use of Your Personal Data
Minimal Aura uses Personal Data to fulfill orders, process payments through secure gateways, arrange shipping, and provide customer support. Your data is also used to manage user accounts, communicate important service updates, and respond to inquiries.
With Your consent, we may send promotional emails or updates related to products, collections, or offers similar to previous purchases. You may opt out of such communications at any time. Usage data is analyzed to improve website performance, marketing effectiveness, and overall user experience. In limited cases, Personal Data may be used in connection with business transfers or legal obligations.
5. Disclosure of Your Personal Data
We share Your Personal Data only when necessary to operate our business and comply with legal requirements. This includes sharing information with Service Providers such as Shopify, payment gateways, review platforms, and courier companies for order fulfillment and analytics.
We may disclose Personal Data to comply with applicable laws, court orders, or government requests, or to protect the rights, property, or safety of Minimal Aura and its users. Any third party receiving Your data is required to handle it in accordance with this Privacy Policy.
6. Data Retention and Security
We retain Personal Data only for as long as necessary to fulfill the purposes described in this policy, including legal, accounting, and operational requirements. We implement reasonable technical and organizational security measures to protect Your information. However, no method of electronic storage or transmission is completely secure, and absolute security cannot be guaranteed.
Your data may be processed or stored on servers located outside Pakistan through trusted Service Providers. By using the Service, You consent to such transfers, provided adequate safeguards are in place.
7. Your Rights
You have the right to access, update, correct, or request deletion of Your Personal Data. Certain information may be managed directly through Your account settings. You may also contact us to exercise Your data rights or withdraw consent for marketing communications.
Our Service is not intended for individuals under the age of 13. We do not knowingly collect Personal Data from children. If a parent or guardian becomes aware that a child has provided Personal Data, please contact us immediately so appropriate action can be taken.
8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in legal requirements or business practices. Any significant updates will be communicated through the website or via email, and the revised policy will include an updated effective date.
Contact Us
If You have any questions or concerns regarding this Privacy Policy or our data practices, please contact us at:
Email: minimalaura.store@gmail.com